


7 LinkedIn Tips for Sales Prospecting
LinkedIn is one of the most powerful social media platforms that digital marketers use to find new potential clients. It is common for salespeople to manage their own profile on LinkedIn, which they use to research about the prospect before emailing or calling them,...
Lead Generation Techniques for Mobile Marketing
Modern lead generation techniques are pretty straightforward. Most involve creating content for a specific offer, putting that content on a landing page which contains a form that requires interested individuals to supply their personal information, and then promoting...
Sales Step 101: How to Write an Upsell Email
After working hard to entice and retain customers, the best thing to do next is to maximize your efforts through upselling. But what is upselling? To understand the meaning of this sales step in the simplest form, think of fast food restaurants. For example, when you...