6 Ways to Overcome Business Slow Down

6 Ways to Overcome Business Slow Down

There are times that your sales will hit the bottom. Even if you work hard with a winning passion and drive in your business, it is always predicted that there will be months that you would not be able to raise your sales numbers. When this happens, do not get too...

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12 Effective Sales Tips to be a Better Salesperson

Working in sales can be extremely challenging and stressful. Because not all salespeople are created in the same blueprint, some achieve success in this industry, while others don’t do well that much. If you want to become better at sales, you should definitely know...

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7 Content Marketing Examples that Generate Leads

A significant part of developing a solid content strategy that will help you get more leads for your business involves experimenting with various types of content. Though your target market loves your blog posts, for instance, that doesn’t mean that that is the only...

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4 Signs That Your Sales Lead is Not a Good Fit

A lot of marketers probably don’t realize this, but there is a significant difference between passing off leads to the sales department and passing off qualified sales lead. Simply passing off leads without qualifying them first could be counter-productive as this...

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What is Pay-Per-Click? SEM and PPC for Beginners

Digital marketing is a broad field that comprises of various marketing processes and promotional strategies implemented via digital channels to reach consumers, establish online presence and branding, as well as promote a company’s products or services. Under digital...

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7 LinkedIn Tips for Sales Prospecting

LinkedIn is one of the most powerful social media platforms that digital marketers use to find new potential clients. It is common for salespeople to manage their own profile on LinkedIn, which they use to research about the prospect before emailing or calling them,...

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Lead Generation Techniques for Mobile Marketing

Modern lead generation techniques are pretty straightforward. Most involve creating content for a specific offer, putting that content on a landing page which contains a form that requires interested individuals to supply their personal information, and then promoting...

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Sales Step 101: How to Write an Upsell Email

After working hard to entice and retain customers, the best thing to do next is to maximize your efforts through upselling. But what is upselling? To understand the meaning of this sales step in the simplest form, think of fast food restaurants. For example, when you...

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9 Tips on How to Avoid the Spam Folder

Email marketing is an indispensable part of the marketing process. As the term suggests, it involves communicating your brand message and promotions through the use of emails. However, this is not as easy as it may seem. One of the most common challenges that...

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4 Smart Ways to Build Brand Identity

To build a brand identity is as important as selling your products and getting clients to knock on your door. Smart ways to build brand identity though, take a few tweaks, tricks and smartly playing by the rules of design. Many novice entrepreneurs believe that for as...

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12 Rules on How to Create HTML Email

Email marketing is an effective way to reach out to existing and potential clients. It can be used for sharing a new product or service updates, exclusive promotions and offers, company news, and announcements, as well as other newsworthy events. When creating an HTML...

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What Makes a Great Website?

There are countless reasons why a website is beneficial to your business. Aside from establishing your online presence, it makes your business more accessible, expands your reach, and improves your credibility. However, for your business website to actually bring...

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Which One Should You Use for Social Selling

There is a never-ending debate as to which social media platform should be used for social selling—should you use Twitter, LinkedIn, or Instagram? Here’s the short and direct answer—successful salespeople are not using Twitter or LinkedIn. They are actually using...

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